Thai Airways International Public Company Limited (THAI) operates normal flights to Fukuoka, Japan and waives fees for ticketing changes.

 

Due to the earthquake at Kyushu Island, Japan, causing destruction and difficulty for THAI passengers traveling to and from Fukuoka, THAI is waiving fees for ticket changes during this period. Fees are waived for passengers holding THAI tickets issued from Thailand before 15 April 2016 for the round trip route Bangkok-Fukuoka-Bangkok, including THAI domestic tickets that are part of the Bangkok-Fukuoka-Bangkok itinerary.

 

1. Fees are waived for passengers who have already used part of their tickets, but are not able to return on the pre-booked flight. Passengers may change the date of their return flight in the same class of service. However, the return date must be before the expiry date of the ticket.

2. Fees are waived for passengers holding the complete unused ticket itinerary with travel date booked within 30 April 2016. Passengers may change the travel date one (1) time for the same class of travel and follow the same conditions as specified on the tickets.

3. Passengers requiring route change may change to Tokyo, Osaka, or Nagoya with no fees applied. However, passengers must pay the difference in ticket fares and associated taxes.

 

For additional information or ticket change inquiry, passengers may contact THAI Contact Center at +66(0)2-356-1111 or THAI sales offices in Fukuoka, Japan at +81 (0) 570-064-015

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ELEMENTS OF THAI'S BRAND

thaibrandTHAI’s registered brand consists of a number of inter-related elements which, together, make up our visual identity and project our desired corporate image at all points of contact with our customers.

The basic elements include a ‘brand signature’, consisting of the colourful symbol and associated logotype (name). THAI’s long established and widely recognised tagline “Smooth as silk”, often used in conjunction with the brand signature, highlights our philosophy of service. The connection between THAI and Thai silk has been close since the airline was founded, for instance in the use of lustrous Thai silk for cabin attendants’ in-flight costumes. Another linking element, seen in our advertising and printed material, is the specially designed ‘curve graphic’, which is symbolic of the traditional ‘Thai Wai’ gesture of greeting.

As a focal feature and major pictorial element for the brand, a large-scale mural was commissioned to become a key art graphic in projecting the image of THAI. This graphic, entitled ‘Ayatana’, meaning ‘Senses’, expresses, in stylised classical terms, the six senses of sight, taste, smell, hearing, touch and feeling from the heart. Parts of the Ayatana appear widely, in office décor, and all media of communication.

The use of typography and colour are also vital aspects of THAI branding, with great care being taken to maintain consistency in all applications: advertising, ticket office décor, airport signage, in print and promotional situations. The colours used for THAI’s corporate identity feature a deep, rich purple, magenta, and modified yellow/gold.
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