THAI Wins 2 DEmark 2026 Award, Advancing its “Waste to Wealth” into Tangible Product
Thai Airways International Public Company Limited (THAI) received the Design Excellence Award (DEmark 2026) in Lifestyles Products category, together with the Special Award for Social Impact, recognizing the outstanding design and environmental impact of its “AFTER ALTITUDE : MALAI SERIES”
Mr. Chaiyong Ratanapaisalsuk, Director of Corporate Strategy & Development Department, represented Thai Airways at the awards ceremony held on 27 August 2026 at Bangkok Marriott Marquis Queen’s Park Hotel.
“AFTER ALTITUDE : MALAI SERIES” is one of the projects under “Zero Waste Living by THAI” initiative which aims to transform the used materials from the aviation industry into stylish and functional lifestyle products.
One of the products in the series is the “MALAI 14-inch Laptop Sleeve”, created by upcycling the aircraft seat covering fabric from the retired THAI aircraft into a practical everyday product. The design was inspired by the traditional Thai “MALAI” (flower garland), a symbol of welcome and good fortune. The design demonstrates contemporary patterns with variety of the colours, making each piece unique while bringing together the stories of travel, Thai identity, design and sustainability.
This recognition at DEmark 2026 reflects THAI’s commitment to advancing its “Waste to Wealth” sustainability concept by creating new value from used materials and transforming them into useful products through creative and innovative design.
For more details and to purchase “Zero Waste Living by THAI” products, please visit THAISKYSHOP at the link: